StratMark

Oct 9, 2019

Marketing Life Hacks, Your Guide to A Fulfilling Marketing Career

StratMark

In fulfillment of the PMA’s commitment to develop the leaders of tomorrow, the Strategic Marketing Conference (StratMark) for Students is a gathering of marketing and business students from all over the country. At the conference, they get to interact with high caliber marketing experts and youth icons, learn the best practices of the industry, and be inspired by what they see.

This year, the PMA selected “Marketing Life Hacks” as the focus of the conference, which will be held this October 9, 2019 at Winford Manila Resort & Casino.

The one-day conference is set to provide insightful talks from a wide range of speakers, including Agora Youth Awards alumni—past winners of the country’s premier marketing recognition for students (For more on the Agora Youth Awards: www.philippinemarketing.org/events/agora-youth-awards/)

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Venue

Winford Manila
San Lazaro Tourism & Business Park,
MJC Drive, Sta. Cruz, Manila
Registration Starts at 8AM

Registration Rates

Walk-in Rate: PHP 1,500
Regular Rate (non-PMA/PJMA member schools): PHP 1,000
Discounted PMA/PJMA Member School Rate: PHP 800
(Inclusive of snacks, lunch, breakout sessions, and Certificates of Attendance)

Event Program

Plenary Session
9:00 am - 9:20 am

Welcome to StratMark 2019

Faith Abaño
General Manager, Celestial Media | President, Philippine Marketing Association

9:20 am - 9:50 pm

Keynote Address

9:50 pm - 10:30 am

Growing Your Marketing Career in the Real World

Diana Aaron Ong
Consumer Marketing Manager – Team Lead, Nestle Infant Nutrition
2003-2004 Agora Youth Awardee

10:30 am - 11:10 am

How to Thrive in an Agency

Bea Lim
Managing Director, TeamAsia
2008-2009 Agora Youth Awardee

11:10 am - 11:40 am

The Ethics Side of Both Corporate and Agency Life

Rhycel Monserrate
Founder and General Manager, Merci Dieu Marketing
1995-1996 Agora Youth Awardee

11:40 am - 12:00 pm

Philippine Junior Marketing Association National Executive Board 2019-2020 Induction

12:00 pm - 2:00 pm

LUNCH BREAK

Breakout Sessions
2:00 pm - 3:00 pm

Session Room 1: Deck Creation and Presentation Skills

Sponsored Talk

2:00 pm - 3:00 pm

Session Room 2: Creating A Winning Campaign Brief

Bea Lim
Managing Director, TeamAsia
2008-2009 Agora Youth Awardee

2:00 pm - 3:00 pm

Session Room 3: Creating a One-Paged Marketing Campaign

Albet Buddahim
President and Co-Founder, Katapult Digital
2005-2006 Agora Youth Awardee

2:00 pm - 3:00 pm

VIP Room (For Professors Only): Beyond the Four-Walled Classroom — Enriching the Lives of the Future Marketing Leaders

3:00 pm - 4:20 pm

Session Room 1: Market Research: Knowing What To Know and Do

Michelle Cruz-Peralta
Globe Telecom
2001 Agora Youth Awardee

3:00 pm - 4:20 pm

Session Room 2: Building Your Career and Credibility

Sponsored Talk

3:00 pm - 4:20 pm

Session Room 3: How To Build A Successful PR Career

Archie Nicasio
Head of Corporate Communications, Resorts World Manila
1998-1999 Agora Youth Awardee

3:00 pm - 4:20 pm

VIP Room (For Professors Only): Beyond the Four-Walled Classroom — Enriching the Lives of the Future Marketing Leaders

4:20 pm - 4:20 pm

Closing Activities

Click Here to Register

Register Now!